Business Summary
Relocatable
Asking price includes:
Turnover circa £153,000
Gross Profit circa £120,000
Net Profit circa £31,000
Equipment valued circa £14,500
Nationally recognised brand
Very low overheads
High level of referrals
Up to 40% of work through insurers
Business profile:
This franchised business was established three years ago. The business provides a full plumbing and drainage service and offers an emergency 24/7 call out service.
Both domestic and business clients are accommodated. Circa 40% of work comes in via insurance companies, 30% is business/corporate clients and the remaining 30% is residential.
The business benefits hugely from its association with the Drain Doctor brand. Drain Doctor is the largest business of its type in the U.K.
The business has built up its reputation as a result of several key factors. A fast, efficient, professional service is the boast and having delivered on this promise for many years, this franchise has built up a very strong reputation in Essex and Hertfordshire and indeed with the Drain Doctor management.
The business has consistently been able to deliver a superior service in terms of both the quality of the work as well as the all important quick response rates.
Offering professional advice has helped the business to gain both an excellent reputation and leads to many new customers who feel they can trust the business.
Relationships with some of the U.K.’s largest insurers make a big difference to the level of turnover and help to achieve a consistent level of business.
Equipment:
The business has all the necessary equipment and technology required to deliver a full range of services, including; high pressure water jetting, CCTV survey, sonar drain tracing, industrial and domestic drain and pipe cleaning, emergency plumbing, pipe reforming, relining and repair services. The asking price includes CCTV, cabling machinery, jet pumps and hand pressure guns.
Customer Service:
The owner of the business prides himself on the thorough service that is delivered. No corners are cut. Any mess that is created is completely cleared and the business ensures that the site is as tidy as possible on completion of the job.
Key Strengths:
The business has much going for it. The brand it represents has strong levels of recognition with the public. Uniformed staff help to present a professional, skilled image that is justified in the quality of work delivered.
Fast reaction times in itself help to win opportunities.
Work generated via insurance companies, benefits from the business billing the insurer rather than the customer.
The support from Drain Doctor initially provides a training resource. Very importantly the marketing and communications that Drain Doctor delivers throughout the year help to constantly deliver new business. New technical advances are explored and this helps the business to keep moving forward.
Drain Doctor keeps the business informed of all relevant advances in technology. It also provides comprehensive marketing support. The relationship with Drain Doctor is highly positive as the business is allowed to function autonomously without interference.
Property Details
Other Business Details
Premise Details:
There are no premises included in this sale. The business is relocatable, but any location in Essex or Hertfordshire would be needed for practical reasons.
Competition:
The business does do some independent advertising through Yellow pages, Yell.com, Thomsons, Google Ad words and via some free online directories. The Drain Doctor franchise of course undertakes constant brand marketing which is the main factor in the constant flow of work that the business is asked to perform.
Financial profile:
The business is being offered for sale on a going concern basis, all financial discussions will take place directly between the vendor and all interested parties under the auspices of Turner Butler. Turnover is circa £153, 000, gross profit is circa £120,000 and adjusted net profit is circa £40,000.
Expansion Potential:
The owner admits that a proactive approach to sales and marketing would win more business. An effort to develop more relationships with the insurance industry is a sensible step to take. The business could also expand by including general property maintenance to its range of services.
Business Operation Details
Trading Hours:
Monday – Friday: 9.0 am – 5.0 pm
Plus alternative Saturdays.
Support & Training:
All necessary training and a full handover are available to ensure continuity of trading.
Miscellaneous Details
Reason For Selling:
The owner is looking to release some capital for personal family reasons.